As I browsed the Internet the other day, something interesting caught my eye.  My first thought on the matter was that I quite fancied a tuna sandwich for lunch.  My second thought was, that this was a very strange context in which to be discussing tuna sandwiches.  Who would have thought you could write an [...]

 
Looking back at the history of search, we can see a very clear evolutionary path where online marketing solutions are concerned. As Rand Fishkin points out in this video, SEO strategies have evolved from focusing purely on a link graph, to a point where search and social media come together to make the social graph [...]

 
As a travel marketing agency, we’re constantly having conservations about keyword research.

It’s crucial that we know just what people are typing into search engines, so that we can match the marketing objectives of our clients to the key phrases that are most appropriate to them. 

 
Have you made your New Year’s resolutions yet? It seems that Google has certainly been working on theirs. With all the algorithmic changes that have been occurring lately, the world of search engine optimisation looks set to change as we embark on 2010. So what New Year’s resolutions have we as an [...]

 
I recently saw a video of Seth Godin talking about the tribes that we lead and I was intrigued by the way the concept of tribes ties into search engine optimisation.