Question:
 
Hello LeadGenerators, You have a reputation as internet marketing experts so I wondered if you could answer a tricky question. I run a website that specialises in cheap flights and while conducting keyword research on flights from Seattle we found that many of the keywords that people were searching for were phrases like Seattle [...]

 
In the wild and wonderful world of SEO, one term that’s worth investigating a little is ‘linkbait’. Put simply, linkbait can consist of any content on a website designed to get attention and encourage other people to link to that content. As inbound links are a major factor in improving the search engine rankings of [...]

Despite the name, “cloaking” doesn’t refer to making spaceships invisible, or any Harry Potter-esque wizardry. It’s a method used to rank well for certain keyphrases typed into a search engine. In SEO terms, cloaking (sometimes called ‘IP Delivery’) means to present different versions of a web site to human visitors and web search ‘spiders’, based on their browser’s user agent or their IP address. One page is usually rigorously optimised for the search engine’s ‘spiders’ indexing the page - which would be terrible to read - and the other, separate page is designed to impress human visitors, usually with graphics that aren’t very effective for SEO purposes.

When you’re contemplating SEO techniques, Simon Cowell isn’t a name you might immediately associate with online marketing. Whether you’re a fan or a critic, he remains a divisive figure in the media – and it’s this division that’s led to an interesting question in the world of online marketing. Just how far can internet optimisation techniques affect public awareness of a brand – or persona, as the case may be?

 
Question:
 
I have been to an internet marketing seminar, and have begun implementing certain SEO strategies in my website, but there is an area I am confused about - can I achieve better rankings in search engines, if I place a site map on my website?

 
In the SEO community, there was a great deal of worry surrounding the launch of Google Instant Search. Many top companies were worried that it would spell the end of the business; blogging and tweeting that SEO as we knew it was about to change. As experts in internet marketing training we need to keep [...]

 
Question:
 
I’ve heard that you’re experts in Internet marketing training, so I wondered if you could clear up a question I have. I run a knitting website and my most important key phrase is pink knitted glove? I’ve read a few of your articles and have set up a separate landing page specifically for pink knitted [...]