Just when you think you’ve mastered the basic principles of an SEO campaign and online marketing in general, something comes along that seemingly turns the game on its head (thanks Google caffeine!) and sends you on a tyre-screeching ride back to the proverbial drawing board! Basically, if you’re going to commit to a career in [...]

At LeadGenerators, we’ve spent many years building up reserves of specialist knowledge in online marketing solutions for the Travel Industry.  If we may say so ourselves, this knowledge has been the foundation for some fantastic results.  However, as times change, we find ourselves changing with them and branching out into pastures new.  After all, if [...]

At our online travel marketing agency, we’ve been tweeting on behalf of a few clients for a while now and, for this reason, I was interested to read an article by Jason Falls ,who stated that there are four very distinct styles of Twitter marketing.  Jason went on to say that none of this styles was officially [...]

Have you made your New Year’s resolutions yet? It seems that Google has certainly been working on theirs. With all the algorithmic changes that have been occurring lately, the world of search engine optimisation looks set to change as we embark on 2010. So what New Year’s resolutions have we as an [...]

I recently saw a video of Seth Godin talking about the tribes that we lead and I was intrigued by the way the concept of tribes ties into search engine optimisation.

When it was first introduced, many people believed that the Internet would result in a homogenisation of our society; the worldwide web would allow people [...]

I found this recent post on the TED website of Seth Godin’s presentation.