Site Conversion

Fiona Stevens

Keyword Trends of 2009

Posted by Fiona Stevens February 17, 2010
Categories: Keyword Strategy, Site Conversion | No Comments

As a travel marketing agency, we’re constantly having conservations about keyword research.

It’s crucial that we know just what people are typing into search engines, so that we can match the marketing objectives of our clients to the key phrases that are most appropriate to them. 

But what kind of a travel marketing agency would we be, [...]

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Frank Orman

Majority of web users abandoning sites during transactions

Posted by Frank Orman May 15, 2009
Categories: Site Conversion | No Comments

Travolution just published a report on shopping cart drop out.

In our recent May Newsletter we published an article on 6 Ways to Reduce Shoping Cart Dropout.
We highlighted the following areas that could help:

1. Get rid of the sign up page
2. Trim down the number of booking steps
3. Ask for fewer details
4. Don’t let details get [...]

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