Bit.ly
Your company, like ours offering travel marketing solutions online, probably has a Twitter account. You’ve read the How To guides and your posts are the right mixture of fun and informative, but how do you know anyone’s reading your links? Bit.ly is the answer, not only does it shorten your URL a la TinyURL but [...]

 
As Twitter shows no signs of slowing down and marketers become more and more involved in using the social media tool in their online marketing solutions, Rand Fishkin takes a look at how we can twist Twitter to our advantage, using it as a research tool.As he discusses in this video, Google can recognise a [...]