A: Hi Charles. This is a problem that we come across time and again here at LeadGenerators and the answer unfortunately is, ‘No’. Your designer was probably given the brief to design a web site for you that was functional, graphically rich, relevant for your product and one that is effective at reaching the customer and not the search engine.
It is only that you are now aware of these important SEO considerations that you realise they could have been included in the first place. Most sites will also contain certain scripts and elements that although they look good, will stop search engines from entering, searching or recognising pages in your site.
The remedy to this problem is to work with a web designer/developer as well as a search marketing company. That way your site will include all of the graphics that you want AND important SEO considerations from the very beginning.
At LeadGenerators we have realised that this is such a common problem that we have put together a seminar series specifically for web designers wishing to broaden their skill set and learn how to develop sites that contain these various SEO considerations.
Vicky Dixon - Marketing & Business Develeopment, LeadGenerators
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